Sunday, 11 September 2016

Metal vs. Plastic Strapping

Strapping, also known in many cases as banding, refers to these narrow, long strips that are used to reinforce, secure, and also bundle the equipment and materials that you have. Commonly used in this packaging and shipping world with the intention to keep everything stabilized and organized, they’re made either from metal or even plastic, depending upon the needs of the application of the strapping. 

We do provide strapping that’s high in quality, low in costs, and are good for shipping and packaging.  While we have started with the basics, we do know what the customers want and have since grown into a major provider of this equipment and shipping. 

Through our experience, our warehouses offer convenience and a variety to choose from, we do offer strapping and also shipping of packaging and items to various customers. All of this does come with a price that’s competitive. 


Our options include polyester, steel, and even polypropylene.  Strapping can also be done with machines, and various accessories such as buckles and seals are further available. 

Metal and Steel Strapping 

Today you can get strapping made from different materials, all of which offer different requirements along with restrictions. 

Originally, strapping was made directly from steel. Steel is one of the oldest, and most common types of strapping material. With the highest amount of tensile strength out there and amazing heat resistance depending upon your composition, it’s ideal for shipping and packaging when you need the strength and the stretch.  This is vital for objects that are sharp and hot.

The biggest advantages include: 

  • Lowered elongation 

  • Better tensile strength 

  • Better UV and heat resistance durability 

These are used in construction, industrial packaging, and in steel coils. 


Plastic Strapping of polyester and polypropylene 

From the introduction, plastic strapping, otherwise known as poly strapping, is a major choice for packaging and shipping. 

Because it’s made from plastic rather than steel, it’s not as expensive and far more flexible. It also reduces injury risk since the edges aren’t as sharp. 

The biggest advantages to this are: 

  • Flexibility 

  • A better cost 

  • Less injury risk 

You typically see strapping when packaging produce, lumber, paper products and materials, and also using it for stretch wrapping pallets 



Plastic strapping is also made from different plastics. Depending on the shipping applications and packaging, there might be different plastics for the use. However, you usually use polypropylene and polyester types of strapping. 

Polyester 

Polyester is one of the best, and while we’ve mentioned how good it is we’ll go into deeper detail here. 

Polyester is one of the best plastic strapping options, and it’s used as an alternative to steel because of the applications. Due to the better retaining tension and the recovery of elongation, it’s decadent and better for packaging and shipping that involves loads that could move around a lot.

The biggest advantages include: 

  • A high break strength 

  • A high tension retention 

  • A high recovery of elongation 

The typical uses are construction loads, loads that’ll contract, expand, or even settle during storage and transit.  It also works well for loads that do move in response to the strapping changes and the environmental shifts. 



You can also use polypropylene, as this is far more economical, and it’s used for light and medium duty applications of shipping and packaging. It’s got the longest elongation of all the strapping, so it’s best for loads that are fragile, and also for those that are transported over a distance that’s short. However the retained and initial tension are very low and the elongation recovery is pretty bad.


Thursday, 18 August 2016

Just how important is Custom Packaging

Custom packaging is something that you should never discredit the importance of. While it might seem super expensive, a box that is personalized with different marketing is super important to invest in, especially in the realm of ecommerce or retail. The package and items will convince brands to get their delivery to different channels, including social media.

The packaging design is what distinguishes your brand from different resellers. This is why a lot of times people will buy the same products that resellers do, directly off amazon.  That’s why brands need to learn how to connect with these industries, and it’s so much more important than you’d think.

The impact of Customer Packaging 

The custom packaging that you have does actually determine how people will move forward with your brand. Here’s the truth of it. Almost half of customers will share packaging that’s special on their social media handles. Boxes that are plain and sloppy won’t look good for sales, and a lot of consumers are more likely to invest in brands that take the time to create content that’s custom, rather than those who don’t.


There is also another poll that looks at the premium packaging. This encourages about 84% of customers to get a product.  Only about 16% of those people don’t think that this matters.  So it’s important to make sure that you also show the right custom packaging that people want. Most brand owners do believe that the packaging does influence the value of the brand that’s there.

Some brands also see a much larger increase when they use custom and premium packaging.  Most packages and products that are bought are chic too, and that's a huge selling point. You need to make sure that you have this in place, because so many people look for it these days, and without it, you’re just shooting yourself in the foot when it comes to branding.

Being Custom and Sustainable

Another thing, almost on par with being a custom package, is the aspects of sustainability. Sustainability is in, and this is something that directly affects the sales of customers. It was found that over half of the customers did cite recyclability and sustainability as their main packaging trend, and it also showed that over half of the respondents and the companies there did have sustainable efforts for their projects.



There was also another survey that looked at how eco-friendly the minds of those people were, and many even indicated that it’s vital to packaging. While over half of them did include the use of packaging that was eco-friendly as a main consideration for the products that were there.

It was also found that over 60% of the shoppers there do reuse the packaging that they purchase from other people too. So with this said, it’s very clear that, even though there is a lot that’s happening, you need a product packaging that’s sustainable, and one that’s custom made for your own personalized packaging efforts.

How to make this 

Well, it’s important to look at the right types of packaging that you want to have with this. For instance, if you’re looking to create a box that’s a specific size, you sure can. There is also the fact that you can get stuff with materials that are suitable, in order to create the ideal box for products. This is something you should start doing right away.



Custom packaging is the way to go, and the way to the future of packaging that you’ll want to have done, and the benefits of this too.


Monday, 16 June 2014

Branded Layering for Added storytelling

Layering your packaging for a branded item or box is a fun way to make it stand out. Why does it work? It all comes down to the psychology of packaging. Unboxing psychology prides itself in the excitement and suspense that derives from opening up and getting something new and fun in a box.   By adding this to your packaging, you improve the brand’s experience. 

Immersive brand experiences will in turn, help you grow as a business. If you’re someone who is looking to improve the storytelling, adding layers to the brands will make it more fun, more exciting, and more personal for all that are involved, whether it’s a customer trying to find out more about an item, or a company looking to connect with customers. 

Creative Packaging Layers 

So, you want to make the branding creative, but don’t know where to start. Here are a few ideas that come with branded packaging, in order to make it shine.



Branded tissue is one of them. This is tissue that’s made with a brand on there, and can show off the logo or any additions inside. 

Another one is storytelling inserts. If you have a brand story that really stands out, then use branded layering and packaging to improve this, as it will tell customers more, and get them excited to read through it.

Hidden compartments are another. With hidden compartments or other items, it can obscure the items that are inside, and really make it stand out.   you’ll definitely like the feedback from customers adding that surprise element inside. 

Mini Campaigns Through Shipping Supplies 

There are certain items that can be used to craft mini campaigns here, and it’s important to consider all of these. 

One example is QR, or quick-response codes. These are codes that, when scanned, take you to a page. Whether it’s a social media page, a page that has different items for you to buy, or other incentives, it can be a good way to get people to interact with the brand.

Collectible panels are another.   These panels can be a fun thing that people can hold onto, and may encourage more purchases.



Finally, you can make a puzzle foldout, and customers have to put this together. Adding this is not only a good way to improve interactivity, but also can offer other financial incentives as well, different from what you might get from other brands. 

Designing with Purpose 

So, when you put this together, you have to do it in a couple of different ways. 

First, is the item. Make it something that people will want. 

Then, add in the emotions to this. various packaging that’s got some sort of emotional context to it is good for you to make it work, and in turn, it will help with improving the experience of such items.

Finally, the outer protective elements.   You want your outer protection to be something that can withstand, so make sure that the outer packaging is fitting for the job.   Make sure you don’t skimp, for if you do, it can negatively impact the contents inside.

When put together, it’s a very powerful way to retain customers. 

So who’s leading this trend? 



Well, direct to consumer brands  are! These are brands that are getting the items directly ready for consumers, and are being shipped to them. Again, with such packaging, it can offer a bit of trouble for a few packaging providers, as it might be hard to put this together. But don’t fret, with the right branded layering and ideas, your packaging goes from bland to fab!


Sunday, 1 July 2012

Gravity-Resistant Packaging for Extreme Handling

 High-impact shipping and handling does happen, especially in high-risk locations. There are certain risks, however, that come with this type of shipping. 

Drops from heights are one example. Though regular packaging has some bit of toughness to it, some of the high-octane shipping and handling packaging may be dropped from excessive heights, ruining the items inside.



Another big part is that vibrations during freight can harm the interior compartments, especially if there's electronics inside, and that can ruin the items inside.

Then, there is tilt mishandling, which is where the item might be tilted when it should not be, impacting the items that are inside. 

Intelligent Shock Absorption 

When putting together packaging that’s gravity resistant in a way that it’s hardy, you want to add some materials that will wear the shock.

Gel pockets are one example. This type of packaging will help to cushion what’s inside, making it better for shipment. 

Magnetic suspension layers is another example, where the magnets will suspend and hold the items inside, improving the strength and formidability of such items.

Then, their foam-lattice cores, which are cores made with a foam lattice that will keep it from getting ruined during the shipment and shocks that come with this. 

Supplies for Aerospace and Offshore Transport 

A lot of times, you’re building this for certain situations, especially those that are going to be transported to rougher areas. 





Oil rigs are one example, because you’re going to be in an offshore area, and you need to have supplies that resist the vibrations from drilling.

Another is aircraft cargo. Aircraft cargo is one example of this, because again, you’ve got the vibrations to worry about and consider.

There's also space experimentation kits, which are used to look at and investigate space. Again, all of these are made with the idea of going to highly difficult locations, and also improving the shipping tactics from this.

Test Standards for Stress-free shipping 

There’s a few tests that are used for this. MIL-STD will look at the way the drop rate and strength is in place when putting this together. 

The ISTA drop tests and procedures do determine how strong the packaging is, and also will analyze various other aspects of this packaging, including of course, how much stress the package can handle either through dropping, crushing, or folding before it ends up buckling.

The third type of way is analyzing the packaging physics of such items, including whether or not the corners are made a little bit flatter and kept together, or if there's any sort of clearance between the package and the edges, which might create a problem for the packaging itself.

Using these tests and standards is not just a good idea for the here and now, but also offers some extreme-handling for this type of packaging, improving the engineering for all sorts of scenarios and situations.



Resisting gravity is not just good for the packaging, but it can offer some breakthrough prototypes for your packaging and experiences.   You might see this with some industrial materials, such as metal, various aluminum paneling, and the like. A lot of spacecraft also use this type of packaging, especially for very sensitive tools. You also see this in some industrial activities that happen offshore or deep in the water, such as deep drilling and the like.

Overall, resisting gravity with your packaging is a way to ensure that your packaging stays useful, and effective on all fronts, so it’s worth looking into, especially if you’re a company that takes pride in their packaging, and the ability to keep everything aligned.


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